Tag Archives | Adult education

Writing Boot Camp, Summer of Seventeen

Having recently finished teaching spring’s course on writing, the reviews are very gratifying. The class included adults who work and write as actors, lawyers and insurance agents as well as teachers, published writers, stand-up comedians, first-time novelists, studio script readers and others. The spring class gave me the best reviews yet.

I’m preparing six new summer lessons in my Writing Boot Camp, which begins at 6PM on Thursday, June 1st.

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This is an immersive and detailed study of the writing process in a progression of six steps. Students read their writing aloud in a structured, collaborative and purposeful classroom setting. I read and evaluate each student’s writing, providing thoughts, notes and feedback. Additionally, each student who completes my Writing Boot Camp gains admission to my closed writing group on Facebook, which is made for networking and sharing leads to publishing and production opportunities, resources and related events such as the LA Times Festival of Books and TCM Classic Film Festival.

The lecture-based course, with slide presentations, Q&A and writing assignments, takes place in a bright, intimate classroom at the Henry Mingay campus of Burbank Adult School in LA’s San Fernando Valley near Bob Hope Airport. Register online for Writing Boot Camp here. This summer, I also offer a new, four-part course titled Maximizing Social Media (details and registration are here).


Register for Writing Boot Camp

Register for Maximizing Social Media

Summer School

Teaching continues this summer in Southern California. My six-week, general adult education Writing Boot Camp runs in night school. A new four-part course addresses today’s social media demands, such as building and safeguarding one’s reputation and putting pictures into a proper context, and using social media to advance one’s self-interest.

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The new series, Maximizing Social Media, and Writing Boot Camp, go from June to July in LA’s San Fernando Valley at the Henry Mingay adult education campus near Bob Hope Airport in Burbank (register online for Writing Boot Camp here and Maximizing Social Media here).

Maximizing Social Media is an intensive, all-new short course covering the essential principles of media management, including creating and cultivating your social network for maximum and premium value. Classes feature demonstrations, tutorials and screenshots of various social media apps and sites.

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Writing Boot Camp is an immersive study of the writing process in a certain progression of six steps. Students read what they write aloud in a collaborative, structured and purposeful classroom setting and each student’s writing is evaluated by yours truly with detailed notes and feedback. Each student who finishes either course is invited to join my new, closed adult education alumni groups on Facebook for networking and information about creative opportunities and resources and creative events such as the LA Times Festival of Books and TCM Classic Film Festival.

Additionally, and for the first time, I’m planning to teach seniors at Burbank’s Joslyn Adult Center. The city’s parks and recreation department asked me to build a media program on Mastering Social Media to help active older adults engage family, work and life. The three-part program includes: “Introducing Social Media” on June 7; “Understanding Social Media” on June 21 and “Activating Social Media” on June 28.

Joslyn Adult Center in Burbank, California

The first 90-minute workshop provides seniors—a segment of the population which I think is widely misunderstood and underestimated—with an orientation in social media essentials. The second session examines functionality on such apps and sites as Twitter, LinkedIn and Facebook. The third and final workshop offers an opportunity for demonstration and personal instruction on social media accounts. Each session takes place at Joslyn Adult Center. To register, call (818) 238-5353. The Joslyn Adult Center, located in Burbank’s George Izay Park, is named for businessman Marcellus Joslyn, whose foundation funded its construction and capital projects.

Teaching adults, especially older adults—though young adults frequently enroll, too—is immensely rewarding. Writing is inherently introspective and solitary. The classroom is a wonderful place to instill, renew and affirm one’s lifelong contract to learn. Teaching what I know to some of LA‘s most engaged, productive and knowledgeable minds—mostly middle class working adults—is constantly enriching. Besides managing social media and various screenwriting, journalism and enterprise projects, I’ve enrolled as a student myself this summer in Turner Classic Movies’ online educational partnership with Ball State to study Alfred Hitchcock films. I also plan to attend Pittsburgh’s first Objectivist Conference.


Register for Writing Boot Camp

Register for Maximizing Social Media

Register for My Media and Writing Courses

Lessons for 10 Mondays and Tuesdays start next month in LA. All-new courses in writing and media include tutorials, exercises and extensive feedback. Classes are held on campus at Burbank Adult School.

Seating is limited and classes are filling up, so, if you’re located in Los Angeles and you’re interested, register soon (I’ve added registration links in this post). Last week, I gave a series of social media workshops which I’d developed with the district’s adult ed director, Emilio Urioste, for adult educational faculty and it was extremely helpful in pinpointing the challenges of providing a meaningful education to adults on so-called soft skills.

"Making Sense of Social Media" 8/22/2016 | Burbank Public Library

Media workshop | Burbank Public Library

Teaching LinkedIn, Facebook and Twitter through a combination of data gathering, instruction and demonstration by screenshots helps me understand how today’s adults abuse, misuse and use social media. I’ve been offering guidance, including social media management for businesses and talent, in this new and rapidly changing media since 2012.

A class last summer, pictured here, helped me to identify certain problems people face, such as fear and fatigue of technology, introversion, low self-esteem and self-awareness and a tendency to minimize the impact and dumbing down of the onslaught of technology and media advancement upon on one’s own habits, work and life. My course on social media acts to remedy these deficits.

According to Larry, one of my recent students, who offered to recommend my work on LinkedIn:

Scott Holleran’s All About Social Media focuses on far more than the specific (and often spectacularly annoying) technical details of Facebook, Twitter, LinkedIn and more; rather, it focuses on how each individual can (and, in this day and age, must) tailor his/her use of digital media based on specific needs, goals, preferences and temperament. He stresses that one must first look inward before contributing to, and thereby shaping, their byte-sized slices of cyberspace.”

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The All About Social Media course, which starts on February 27, is relatively small (these classes are intimate), allowing me to give individual attention with emphasis on how to improve what you produce or want to produce. Students listen, read, write, discuss and explore. Toward the end of the course, there’s an assignment to cash in on the whole course, which tests one’s ability to integrate one’s thoughts and goals with social communication and provides something of a springboard to capitalize, monetize and maximize social media using the new knowledge. Register for All About Social Media.

My all-new Writing Boot Camp also entails introspection. Through slide show presentations, with a relaxed, informal approach to question and answer, and rigorous discourse, reading aloud and writing exercises, writing is divided into steps, from what I call the pre-writing phase to post-completion of the first draft. Writing Boot Camp includes spot and assigned writing. Topics include identifying one’s habits, using resources and achieving the proper immersion in writing as an art and as a science.

Lee

The 10-week series is based on what I’ve learned during my career. So the course is grounded in my professional writing and I try to add to the classroom experience whenever possible. For instance, last semester’s Writing Boot Camp included a visit from a guest speaker, children’s author Lee Wardlaw, a Santa Barbara, Calif., writer who spoke about writing, editing and publishing.

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Who enrolls in Writing Boot Camp?

Professional actors, comedians, poets, screenwriters, authors and anyone seeking to achieve clarity in writing. My students work as entertainment industry executives, songwriters, police officers, lawyers, teachers and entrepreneurs. Some attend for general education and practice. Others seek to refuel through an encouraging immersion in the art and business of storytelling. Writing Boot Camp starts on February 28.

Both courses are held at the Henry Mingay campus near Bob Hope Airport. If unable to attend, I may be able to help by appointment, video or telephone. Contact me for details.


Registration Links

All About Social Media

Writing Boot Camp

Winter Writing

A movie about exceptionalism overcoming racism at an agency of the government, an effort to restore a building and a forthcoming book about accounting for an entire arts genre give me fuel this winter.

Top U.S. film

America’s top movie at the box office is Hidden Figures, which centers upon three individuals of ability in the Jim Crow-era South, when racist laws infected even an aeronautics U.S. agency charged with launching an American into outer space. It’s a wonderful film, really, which doesn’t surprise me because it’s written and directed by the same individual who wrote and directed 2014’s St. Vincent, which is also very good. His name is Theodore Melfi and he recently talked with me about writing and directing the talented cast, which includes Empire‘s Cookie, Taraji P. Henson, his thoughts on racism, storytelling and what he’d do differently and having his movie screened at the White House. Read my exclusive interview with Melfi about the nation’s number one motion picture here.

Eagle Rock Clubhouse by Neutra

Speaking of exclusive interviews, I’ve recently had the pleasure of interviewing architect Dion Neutra at his home and office designed by his father, the late modern architect Richard Neutra, whose legacy I explore in an article about a campaign to restore one of Neutra’s signature buildings (read the story on LATimes.com here). I’ve been covering this effort by an architect and a realtor who say they want to restore the Los Angeles clubhouse to its original splendor, and finally met and interviewed them at Neutra’s building for a detailed restoration tour. The building, a parks and recreational center in northeast Los Angeles, opened in the 1950s with a stage that plays to both interior and exterior audiences, a kitchen with a window for selling concessions, an athletic court, reflecting pool and sloping landscapes—all in glass, brick and Neutra’s favored metal, steel—with a director’s office overlooking gymnastics, trails, pine trees, playgrounds, tennis courts and with retractable walls to let the air and spectators or audiences inside. The two gents are in talks with Dion Neutra as I write this.

New book this March

A forthcoming book features new and interesting data about the words and works by William Faulkner, Sinclair Lewis, Stephen King, Agatha Christie and Ayn Rand among other literary greats. It’s titled Nabokov’s Favorite Word is Mauve (Simon & Schuster, March 14, 2017) and the author covers detailed statistical analyses of these and other writers in a solid narrative. Among the newly mined data are authors’ ‘favorite’ words, how sexes write differently—Rand rates as “masculine”—and use of adverbs, exclamation points and novels’ opening lines. Mine is the book’s first non-trade review. Read my article here.

The newest Writing Boot Camp starts up next month (seats are still left in the 10-week course, so register here), moving to Tuesday nights, the day after my all-new course on social media (register here). These courses evolved from career camp workshops I was asked to teach several years ago. I subsequently taught a series of nine media and production workshops for Mood U, online, economic development, expo and public library presentations and developed the writing and media classes into full courses a few years ago for adult education in LA. They’re works in progress yet past students give positive and constructive feedback, so I’ve created Facebook groups for past students. Stand by for details and more on the upcoming courses.

Meanwhile, thank you for your readership, support and trade. I read every piece of correspondence, though I’m sometimes slow to respond, sent through the site and social media. This year, I plan to remake my website and I am working on other projects, from stories in manuscripts and screenplays to my cultural fellowship, new partnerships and a new media enterprise. For now, I want you to read, share and gain value from these articles about inspecting works of art and making, or mining, something good.

Social Media and Writing Boot Camp

This week’s job skills workshop, covering writing the perfect resume and cover letter and mastering the job interview, will be held in the auditorium at Burbank Unified’s adult school campus near Bob Hope Airport at 10:00 am this Friday, August 26. I’m excited to teach this new class, which the director asked me to create to help people find rewarding work.

The theme of this 90-minute class is that looking for work in today’s market requires explicit assessment, awareness and positive assertion of one’s record, experience and philosophy of work.

MSOSM BPL anchored 8:22:2016

Social media workshop 8/16 | Burbank Public Library | Photo by Jeffrey Falk

Feedback from Monday’s workshop in social media, which I delivered in downtown Burbank, was constructive. One of my students suggested adding thematic detail to title slides, a good suggestion which I plan to incorporate, and I’m told that the LinkedIn, Facebook and Twitter screenshots were helpful. Attendance at the Burbank Public Library-sponsored event exceeded my expectations and audience questions were sharp, serious and insightful.

This area north of Los Angeles is a diverse economic mix of artists, entrepreneurs, professionals and crew that represents the Southern California industrial blend of media, movies, technology, retail and manufacturing. I covered a wide scope of functions and editorial best practices in major social media and I was impressed by how attentive and knowledgeable today’s readers and communicators are about the nuances, details and complications of branding one’s presence on social media.

"Making Sense of Social Media" 8/22/2016 | Burbank Public Library

Social media workshop 8/16 | Burbank Public Library | Photo by Jeffrey Falk

I plan to add aspects of this class to this fall’s 10-week course on social media, which starts on September 12 (follow this fall’s All About Social Media on Facebook here). Space is limited, so if you’re in Southern California, sign up because the course is filling up. The new fall course includes live demonstrations and tutorials in social media. Computer laboratory instruction for each student’s social media profile(s) is an optional part of the fall program this semester, too, so expect to get individual attention with emphasis on how to improve what you’ve made or want to make. Look for updated lessons based on the newest trends, tools and failures, including experience from my projects, campaigns and branding. From Joss Whedon quitting Twitter after negative reviews for Tomorrowland to Brian Williams losing his stature and Robin Williams‘ daughter Zelda Williams reclaiming social media as her own domain, my course covers today’s terrain.

To register for All About Social Media go here.

This course is an editorial orientation. In other words, this is not a course on every detail or feature of Instagram, Twitter or YouTube. My approach instructs the student in how to engage social media based on one’s goals, values and self-interest while exploring certain uses, tools and functions.

WritingBootcamp

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The same premise goes for my fall 2016 Writing Boot Camp, which breaks writing into progressive steps, from before writing begins to after completion of the first draft. Writing Boot Camp includes spot and assigned writing and notes. Course subjects include habits, resources and immersion in writing as an art and as a science.

Selecting the format, designating the topic and formulating a theme are studied and both writing and editing are practiced, both one on one as well as in collaboration with other students in class. Students are asked to read aloud. The 10-week series is based on what I have learned and fundamentally grounded in my professional writing background. I am enthusiastic about Writing Boot Camp. I plan to introduce the course’s first guest speaker, a published author of dozens of books, this coming fall, too.

Register for Writing Boot Camp here and follow the course on Facebook.

Who enrolls in an adult writing course? Poets, screenwriters, published authors and anyone seeking to achieve clarity in writing. Students are entertainment industry executives, songwriters, police officers, lawyers, teachers and entrepreneurs. Certain students attend for general knowledge and practice in a disciplined approach. Others seek to refuel the creative supply through my encouraging immersion in the art and business of storytelling.

Writing Boot Camp starts on September 15. Both courses are held at Burbank Adult School near Bob Hope Airport. However, if you’re unable to attend and you want help, I am available by appointment, video or telephone. Contact me for details.